Faculty Profile
Sayma Sadia Shawon
Assistant Professor
Contact Information
Biography
Sayma Sadia Shawon was born at Sylhet in 1986. She Passed her SSC in 2001, securing 1ST position and HSC in 2003, securing 2nd position under the Sylhet Education Board. She received her BBA and MBA in Marketing under the Department of Business Administration from Shahjalal University of Science and Technology, Sylhet, Bangladesh. Mrs. shawon joined as a Lecturer at the Department of Business Administration of SUST in 2018. Now she is serving as an Assistant Professor of the Department of Business Administration, Shahjalal University of Science & Technology (SUST), Sylhet, Bangladesh. Currently, she is doing her PhD in Marketing, under the Department of Business Administration from Shahjalal University of Science and Technology, Sylhet, Bangladesh. She has over 5 years of teaching experience in higher education. She has gained very good knowledge in Marketing and Entrepreneurship.
Education
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Ph.D Researcher in Marketing, under the Department of Business Administration, Shahjalal University of Science and Technology, Sylhet, Bangladesh. • MBA (Marketing), under the Department of Business Administration from Shahjalal University of Science and Technology, Sylhet, Bangladesh. • BBA (Marketing), under the Department of Business Administration from Shahjalal University of Science and Technology, Sylhet, Bangladesh.
Research Interests
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• Digital marketing • Sustainable Development • Banking strategies And Entrepreneurship • Consumer behavior • Women Entrepreneurship
Active Research Project
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1. Impact of Covid -19 and F-commerce on small scale women entrepreneurs’ orientations in Bangladesh: A study on Sylhet region "As a CI for the session 2022-23 funded by SUST Research Center"
Journal Publications
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1. “Effect of Mobile Financial Services on the Living Standard of Underprivileged Workers in Bangladesh”, International Journal of Innovative Science and Research Technology, ISSN No:-2456-2165, Volume 7, Issue 3, March – 2022.
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2. . “Online Purchasing Behavior among Bangladeshi Young Generation: Influencing Factors and Impact” Asian Business Review, 2018, vol. 8, issue 3, 123-128.
Teaching
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Marketing courses in graduate and post graduate level.
Awards & Recognition
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1.Educational Board scholarship and District Council Scholarship for both SSC and HSC examination.
Graduate Supervision
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1. Supervise graduate as well as undergraduate (research) students for developing their Thesis and Research reports